How Vegas helped shape Citizen Pilates
People often ask me why I chose the name Citizen for my Pilates studio. As hard as I’ve tried, I haven’t been able to condense that story down into a 30-second elevator pitch. Naming a company you’ve poured your heart and soul into should feel personal, but so much about that process has to be intentional and practical. I found myself having to think about things like domain name availability. Can I get the .com or do I have to settle for the less desirable .net or .co? Is it too